Green(er) Products for Outdoor Adventure and Everyday Life

We talk a lot about the environment in the outdoor industry. As the people who are often out in the wildest parts of our planet, we've seen the extent of human impact on our world. There are few places left where you won't see litter or evidence of pollution.

The industry as a whole has begun a paradigm shift that we hope will really take root and flourish over time. Many of the companies we deal with are making baby steps, some are radically reinventing their business. The goal is to end up with greener products that last longer, perform well for their intended use and are also multifunctional, ensuring that they actually will be used.

We have a section on our Web site called "green products," but the examples in this category are only a beginning. They run the gamut from the ever-popular Denali Fleece Jacket from The North Face, which is now made with recycled polyester, to the Five Ten Jet 7 climbing shoe, made with a super-sticky recycled rubber.

In the coming weeks, we'll highlight products and companies that are pushing the limits of traditional manufacturing and business practices in order to reduce their impact. One brand we're particularly excited about is Nau... more to come soon!